Branding & Packaging was a main area of focus while attending OCAD University was branding and packaging. This work was produced during my 4 years there.
Garnier Fructis - Packaging Redesign
Garnier Fructis hair mask package redesign. A project was assigned during my studies at OCAD University in my Packaging Design course. The objective was to find a product at the store that caught our eye needing a re-design. This packaging stood out to me because of its lack of space, structure, hierarchy, and rule of thirds. It needed help to convey its message, how it should be used, and to become more appealing to the audience. I created a design that could still be recognizable to the current users, as well as keeping within the same theme and style of the current products that Garnier sells. Creating hierarchy, space, simple fonts, as well as an illustration that can be used as a theme for other scents that this brand has.